The word implementation is defined in dictionary.com as: “the
act of implementing, or putting into effect; fulfillment: The implementation of
policies to conserve energy will involve personal sacrifice.”
The Thesaurus defines it as: “exercise,” with the
synonyms: “application, discharge,
employment, enjoyment, exertion, fulfillment, operation, performance, play,
practice, pursuit, usage, use, utilization.”
Defining implementation and doing it are certainly two
different things, aren’t they?
We come to meetings like the 2012 NetVU Conference with high
expectations of bringing home dozens of new and wonderful ideas, and then
implementing the things we learned to become more effective in our agencies.
Certainly, with 70 vendors in the Trade Show Hall, over 100
classes, three general sessions and 1500 fellow professionals to learn from,
there was more than enough brain power there (to quote Dr. Qubein) to launch
rocket ships, or even run insurance agencies! And with half a dozen social
media sites, which included over 1000 downloads of the NetVU App, and over
100,000 views of that app, and hundreds of Twitter feeds, we’d be hard pressed
to say that communication wasn’t outstanding before, during and after the conference.
So what have you been able to implement so far, in this
short month back home? How are you getting the word out to your colleagues at
the agency about the amazing ideas you brought back?
If you are like the rest of us, you came back to hundreds of
emails and piles of papers waiting. Did
anyone else joke that they needed a “take a number” device outside their door
when they returned?
So, we need to be systematic about the application of the
knowledge we gained in the hallways of the 2012 NetVU Conference. We’ll have to eat this elephant one bite at a
First, there is the task of poring through all the notes and
scraps of paper where you wrote down those ah-ha moments. Hmmm, maybe next
year, you can pull up a notepad app and keep one running list?
Then we have to decide who needs to see which great idea,
and start talking about how to make it work in the agency!
Once you start talking, it all comes together. Just don’t
leave the list in the bottom drawer of your desk!
Let us know how you’re doing! How can we help each other? Join the
discussion on NCOM HERE!